New Rewards Allow Members to Redeem Points for Any Room, Anywhere, Anytime

MCLEAN, Va. -- (BUSINESS WIRE) --

Hilton HHonors, the loyalty program for Hilton Worldwide's 10 distinct hotel brands, has unveiled three new ways for its members to redeem points for free reward stays at most of the 3,750 hotels worldwide. No other hotel loyalty program has more reward options for members to use their points to book a room. In addition to receiving the same exclusive program benefits of "Points & Miles" and "No Blackout Dates," the new reward products include:

• Points & Money Rewards: Members can combine points with money to book a standard room. This is a great option for HHonors members who have not yet accumulated enough points for a free stay or prefer to save points for future free stays.
• Premium Room Rewards: For the first time, HHonors members can use their points to book premium rooms and suites at hotels worldwide, with no blackout dates. This new reward option opens up more than 200,000 additional rooms and suites that were previously unavailable for point redemption. Members who select this reward option have more available rooms to choose from and can now stay in the portfolio's most spacious and luxurious rooms and suites.
• Room Upgrade Rewards: HHonors points can also now be used to upgrade on an existing reservation to a premium room or suite at hotels worldwide, with no blackout dates.

"We pride ourselves on having a deep knowledge of our guests' needs, which helps us continue to improve the products and services we offer them," said Jeff Diskin, senior vice president, global customer marketing, Hilton Worldwide. "These new reward offerings were implemented based on guest feedback for even more flexibility and now provide members with more choices to redeem their points for any available room, anywhere, anytime - ultimately giving them new ways to share experiences with their friends and families."

In addition to the three new reward products, Hilton HHonors members can continue to redeem their points to enjoy free standard rooms at the more than 3,750 hotels worldwide with no blackout dates. There have been no changes to the Standard Room Rewards product, allowing members to continue to redeem standard rooms for as few as 7,500 points per night at category one hotels and up to 80,000 points per night at select Waldorf Astoria Hotels & Resorts.

The three new HHonors room rewards are currently available at most of the 3,750 properties in the Hilton Worldwide portfolio of brands. The availability and number of points required to redeem the new reward options varies by room, hotel and booking date. Reservations can be made by clicking Reward Stays at HHonors.com, which now features enhanced functionality, or by calling 1-800-HHONORS (1-800-446-6677) in the U.S. or 1-800-HHILTONS (1-800-445-8667) outside the U.S. Visit the HHonors Terms and Conditions page for full details.

About Hilton HHonors

Hilton HHonors, the award-winning guest-loyalty program for Hilton Worldwide's ten distinct hotel brands, honors its 28 million members by allowing them to turn earned points into experiences worth sharing. In addition to redeeming HHonors points for complementary hotel stays, HHonors members can use points to purchase unique experience rewards, merchandise and vacation packages, make charitable contributions, and more. HHonors is also the only guest-loyalty program to offer 'Points & Miles' and 'No Blackout Dates' at more than 3,750 hotels worldwide, including participating Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2Suites by Hilton and Hilton Grand Vacations. Membership in HHonors is free, and travelers may enroll online by visiting www.HiltonHHonors.com or connect with Hilton HHonors at www.HHonorsGlobalMediaCenter.com.

About Hilton Worldwide

Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 93 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,750 hotels and timeshare properties, with 615,000 rooms in 85 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. For more information about the company, visit www.hiltonworldwide.com or connect with Hilton Worldwide at www.hiltonworldwide.com/media.

CONTACT:

Hilton Worldwide
Scott Carman, (703) 883-5803
scott.carman@hilton.com
www.HHonorsGlobalMediaCenter.com