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KDDI and Total Immersion Seal Their Strategic Alliance with the Launch of SATCH, a SDK for Mobile AR

2011-12-15 14:00
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KDDI, Japan's second biggest telecommunications firm, launches SATCH, a Software Development Kit using Total Immersion's leading technology for mobile Augmented Reality (AR) applications.

TOKYO -- (BUSINESS WIRE) --

After the acquisition of equity stake in Total Immersion in July 2011, KDDI is now launching SATCH SDK as the realization of this strategic partnership. In addition, KDDI is pleased to announce the release of several mobile applications using SATCH developed with major Japanese companies.

SATCH SDK will be available for free as of December 15, 2011 for 3,000 content providers feeding KDDI's mobile application marketplace, called "au one Market". SATCH SDK will allow them to develop state of the art mobile AR apps from a single authoring environment.

SATCH utilizes the most advanced Computer Vision features available to date, provided by Total Immersion's AR software suite D'Fusion®:

  • Instant image recognition
  • Superior tracking ability (with or without a marker, including face-tracking)
  • Rendering capability

Total Immersion was the first company to provide markerless tracking solutions, opening the path to the most natural human-machine interactions. D'Fusion® for SATCH benefits from 11 years of experience in developing best-in-class AR solutions, and countless innovations setting the trend in the AR ecosystem.

"At Total Immersion we firmly believe that AR is meant to be part of our everyday life. For this to happen we need to see more and more AR applications flourish, especially on mobile platforms. This is why we made our software suite D'Fusion® available for free two months ago," said Bruno Uzzan, Co-Founder and CEO, Total Immersion. "The second step is offering customized SDKs to specific developer communities, such as "au" in Japan. We could not dream of a better opportunity than partnering with KDDI. We can't wait to see the legendary Japanese creativity expressed through AR thanks to SATCH SDK."

About Total Immersion

Total Immersion (www.t-immersion.com) is the global leader in augmented reality. Through its patented D'Fusion® technology, Total Immersion blurs the line between the virtual world and the real world by integrating real-time interactive 3D graphics into a live video stream. Leading the augmented reality category since 1999, the company maintains offices in Europe (France, Germany and UK), North America and Asia. Total Immersion supports the world's largest AR Partner network, with a diversified portfolio of over 120 best of breed solution providers worldwide.

Since its inception, Total Immersion has led the industry in AR technology with over 1,000 executed augmented reality solutions for Fortune 500 name brands and organizations and partnerships with the world's most prominent technology companies including Adobe®, Intel®, KDDI and Texas Instruments Incorporated.

Total Immersion has been establishing its presence in Asia with the opening of two primary offices in Hong-Kong and Tokyo since October 2009. The APAC region today accounts for 30% of Total Immersion's revenue.

About KDDI

KDDI, as a comprehensive communications company offering both fixed-line and mobile communications services, strives to be a leading company during changing times.

For individual customers, KDDI offers its mobile communications (au mobile phone) and fixed-line communications (broadband Internet/telephone) services under the brand name "au", helping to realize FMBC (Fixed Mobile and Broadcasting Convergence). And for business clients, KDDI provides all services in the ICT (Information and Communication Technology) realm, from FMC (Fixed Mobile Convergence) networks to data centers, applications, and security strategies, to help clients strengthen their businesses.

 

CONTACT:

Total Immersion Asia
Katie Tang, +(852) 2294 7799
katie.tang@t-immersion.com