NEW YORK--()--Collective today announced that former PayPal executive and eBay North American Marketplaces CFO, Aman Verjee, has joined the Company as its Chief Financial Officer. As CFO, Verjee joins the senior management team and will oversee the finance and operations teams across its domestic and UK offices.
“Aman is a technology veteran with deep experience in fast growth companies,” said Joe Apprendi, CEO, Collective. “Collective has aggressive goals for future M&A opportunities as we work to consolidate and automate the data-driven advertising landscape. Aman’s corporate development experience and operating insight will help accelerate our growth and further strengthen our commitment to delivering measurable branding that works.”
Verjee has a comprehensive background in big data, analytics and technology platform solutions, which he refined during his tenure at high-growth businesses eBay and PayPal. At PayPal he held various positions until eventually managing the strategy, customer analytics, financial planning and analysis teams, playing a key role in the growth of the company’s revenue from $100 million to over $1.8 billion dollars.
“After meeting with Joe and the rest of the team, I was extremely impressed by their shared vision, their sense of purpose,” added Verjee. “This is a world-class team of great people and great businessmen and women. And they’re relentlessly focused on creating a smarter way of doing business for the world’s most innovative brands. I’m excited to join this effort.”
More recently, Verjee was the divisional CFO of eBay’s North American Marketplaces operation, leading its global strategy, product testing and analytics, and marketing analytics groups. Verjee is the former CFO of Sonos, a consumer electronics company specializing in wireless home music systems, which saw global expansion into Europe, Latin American and Asia Pacific during his tenure. He has also held positions in fixed income securities trading and financial engineering at Lehman Brothers, and was an associate at McKinsey & Co.
Continued Growth
Collective has made significant strides in becoming a scalable business that can deliver on the needs brand advertisers and publishers have today, while looking strategically to the future. At a time when increased optimism for display advertising is tied heavily to brand-focused dollars, Collective has uniquely positioned itself as the leader in this category, including an increase in personnel and acquisitions to strengthen its buy-side and sell-side solutions.
The appointment of Verjee as CFO is the latest hire in support of Collective’s expanded product suite which includes Ensemble, the Company’s technology platform designed to service brand advertisers seeking a complete buy-side audience platform and services solution. Collective plans further appointments in the coming months which will be directly in line with Collective’s overall strategy to provide the preeminent audience platform for brand advertisers and publishers.
About Collective
Collective intelligently connects brand marketers to audiences with high impact experiences across display, video and mobile advertising. Our technology solutions include AMP®, our data and media management platform for publishers, and Ensemble™, our audience buying, creative optimization and analytics platform for advertisers. Headquartered in New York with offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, San Francisco, London and India, Collective has been recognized for its rapid growth on the Deloitte Technology Fast 500 and Inc. 500/5000 lists. Collective's investors include Accel Partners®, Greycroft Partners and iNovia Capital. For more information, please visit www.collective.com.
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