NEW YORK--(BUSINESS WIRE)--Business Wire's video content is now available on AP Video Hub, a state-of-the-art online delivery platform that provides broadcast quality video to the world's leading digital publishers, news portals, and broadcasters.
AP Video Hub is used by 350 of the world's largest media companies in 100 countries. Subscribers are the market leaders in their territory. A key advantage of the AP Video Hub is its flexible functionality and streamlined accessibility, including one-click downloads direct to desktops. News organizations no longer require the technical infrastructure to handle terrestrial and satellite feeds.
Access to AP Video Hub is the latest example of Business Wire's ambitious multimedia expansion. Business Wire introduced its News and Picture Capsules in 2014, innovative interactive press releases that have resulted in impressive levels of viewer engagement, establishing activity benchmarks that far exceed standard news and content marketing industry user metrics.
"From earnings releases to content marketing, more and more public relations and investor relations professionals are enhancing their news announcements with multimedia assets including video," noted Laura Sturaitis, executive vice president of media services and product strategy. "With this latest content amplification arrangement, Business Wire continues to lead the industry in the distribution and discoverability of its clients' news and branded content."
"AP Video Hub is the go-to place for video for major broadcasters and digital companies globally," said Paul Shanley, the AP's director of international development and partnerships. "Eighty percent of Video Hub clients use it on a daily basis and average user time for the platform is just under an hour. It's the global market-leading B2B platform for up-to-the-minute professional video used by the world's largest news brands."
About Business Wire
Business Wire, a Berkshire Hathaway company, is the global leader in press release distribution and regulatory disclosure. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms, generate social engagements and provide audience analysis that improves interaction with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources via its multi-patented simultaneous NX Network. Business Wire has 32 offices worldwide to securely meet the varying needs of communications professionals and news consumers.
Learn more at BusinessWire.com and the BusinessWired blog; follow updates on Twitter: @businesswire or on Facebook.
Click here to subscribe to Mobile Alerts for Business Wire.
