NEW YORK--(BUSINESS WIRE)--Global management consultancy Kurt Salmon announced today the acquisition of digital retail technology agency Mobispoke LLC, the innovation engine behind such technologies as smart fitting rooms, integrated mobile apps and other leading-edge, interactive shopping experience technologies.
The acquisition evolved from a longstanding relationship during which Kurt Salmon and Mobispoke have provided leading national retailers the strategic guidance and tools necessary to bring 1:1 Retailing to life in an omnichannel world. The combination of technology and strategy has allowed top retailers, including Bloomingdale’s, Dick’s Sporting Goods and Puma, to integrate and personalize consumers’ physical and digital customer experiences across the Web, mobile, social channels, and brick-and-mortar locations.
Following the acquisition, Mobispoke will rebrand as Kurt Salmon Digital and will continue to operate as a wholly owned subsidiary of Kurt Salmon. The transaction is expected to complete within the next few weeks.
“Bringing Mobispoke’s cutting-edge digital capabilities in-house under the Kurt Salmon brand continues our drive to help clients best implement the innovative technologies that are the future of omnichannel retail,” said Brooks Kitchel, managing partner for North America and the Global Retail and Consumer Group at Kurt Salmon. “This strategic acquisition opens up some really exciting avenues to push the envelope and develop new technologies and transformative strategies that will help us secure success for what’s next for our clients.”
Under the Kurt Salmon Digital brand, Mobispoke will continue to work with its existing market-leading retail clientele while augmenting the suite of services that is offered under the Kurt Salmon brand more broadly. As Kurt Salmon Digital, Rob Howard will lead the organization, while Eric Shea and Andrew Wong will remain on board to continue driving digital innovation and client services.
“We’re thrilled to be joining the Kurt Salmon team and to bring our digital development and deployment knowledge to their client base,” remarked Andrew Wong, co-founder and VP of Client Services at Mobispoke. “We’ve been working so closely with the team on the 1:1 Retailing concept over the past year that this really feels like the natural evolution of our partnership together.”
About Kurt Salmon
Kurt Salmon is a global management consulting firm dedicated to building the market leaders of tomorrow. More than just partnering with our clients, we ally with them, integrating ourselves seamlessly into their organizations in order to develop innovative, customized solutions for their 21st-century business issues.
Succeeding in today’s increasingly complex, consumer-driven environment is an enormous challenge. But companies need to look beyond today; they need to position themselves for continued success in the even more uncertain future. That’s where Kurt Salmon comes in.
We call it delivering “success for what’s next.” The results are transformative.
About Mobispoke LLC
To consumer brands, Mobispoke is the trusted digital partner that is transforming today’s shopping experience to meet the connected consumer by merging the digital and physical worlds. Mobispoke works with leading consumer brands to create engaging in-store experiences.
Mobispoke delivers a blend of services and products, focusing on innovative mobile, Web and in-store technologies. Its Connected Store platform enables improved interactions between shoppers and store associates to meet the evolving needs of customers.
Mobispoke’s team brings decades of experience in the retail industry. The company is headquartered in Boston with an innovation lab in Los Angeles.