PARIS--(BUSINESS WIRE)--Dozens of international brands that have yet to enter the Chinese market are among the 100 retailers already signed up to attend the second edition of the Retail Real Estate Market.
RREM (MAPIC China) is the primary deal making event dedicated to Chinese retail real estate, gathering together Chinese and international retailers, retail property owners/investors, management companies and agents looking to explore business opportunities on the Chinese market. RREM will take place on the 15th and 16th of June at the JW Marriott, Shanghai and is powered by MAPIC - the world’s leading event in the retail real estate sector, held annually in Cannes, with over 8 400 professionals from 74 countries.
To date, over 100 retailers from countries such as France, Italy, Sweden, UK, the Netherlands and Germany are set to attend, including Adidas, Banana Republic, C&A, Etam, Gap, Jacadi, Mango, Massimo Dutti, Mothercare, Prêt A Manger, Pull & Bear and Zara.
Among those fashion brands participating in RREM China 2016 that are not yet present in China are Calzedonia, Finsbury, Amer Sports, Intimissimi, Rue Madame and Tarik Ediz. A number of newcomer food and beverage brands will also be represented, namely O’Leary’s Trademark and Salad Box and Vapiano. Dreamworks, Bounce, Jora Vision, Mercedes-Benz Arena and Qubicaamf Worldwide are just some of the top international leisure operators at this year’s edition of RREM.
Keen to meet with these retailers, are those leading Chinese and international retail real estate heavyweights who have already confirmed their participation, including SPCG, Red Star, Wanda, IKEA, Capital Juda, Oriental Arc, Aeon Mall and Lujiazui, 9 Square, Greenland and Star Mall.
As part of the RREM conference programme, eight companies will be presenting their current projects and strategies to RREM attendees in 20 minute-long pitching sessions over the two day event. Among those exhibitors taking to the pitching floor will be developers such as Oriental Arc, SCPG and Red Star, Wanda, 9 Square, Capital Juda, and Turkish retailer Tarik Ediz.
Lunchtime during RREM will prove to be a key opportunity to network, as on both days attendees will be invited to participate in ‘topic based lunches’, which will take the format of round table discussions on key retail topics such as pop-up stores, travel retail, master franchises, online-to-offline, and many more. Each table at the lunch will focus on a specific topic and will be moderated by an industry expert in that particular field.
“Networking is key to RREM. To have some of China’s top developers at the same venue as some of the world’s most renowned retailers is a fabulous opportunity which we will use to the full. We have put in place a number of first class conferences, debates and workshops; from topic based lunches and networking cocktails to the launch of our online business matching service: this platform enables attendees to connect with each other before, during and after RREM. I am excited to see what business discussions and deals will unfold at the JW Marriott in June,” says Nathalie Depetro, Director of RREM.
Notes to editors:
About Reed MIDEM:
Founded in 1963, Reed MIDEM is an organiser of professional, international markets that are essential business platforms for key players in the sectors concerned. These sectors are MIPTV, MIPDOC, MIPCOM, MIPCANCUN and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM UK, and MIPIM Japan for the real estate industry and MAPIC, Retail Real Estate Market brought by MAPIC in Shanghai and MAPIC Italy for the retail real estate sector.
About Reed Exhibitions:
Reed MIDEM is a division of Reed Exhibitions, the world’s leading event organiser, with over 500 events in 43 countries. In 2015 Reed brought together over seven million active professionals from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 41 fully-staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions and analytics for professional and business customers across industries. www.reedexpo.com