The Pumped App is platform independent and any publisher, regardless of size, can participate in the Pumped ecosystem for free. Media industry leaders and blockchain experts recently gathered at the Soho House Berlin to discuss how Pumped can increase monetization of content independent of the Google / Facebook duopoly. They agreed that the integration of blockchain technology and crypto-micropayments can create exciting monetization opportunities for news publishers.
The Pumped App learns what types of content a user is interested in and provides more curated content to the user using machine learning. Readers are then paid with MTT for reading, curating and engaging with the news content on the Pumped App. These earned MTT can then be exchanged for money through cryptocurrency exchanges or can also be used to pay for premium content subscriptions on publisher websites, hence providing an additional revenue source to newspapers.
This allows people anywhere in the world to earn money for reading the news.
About Enterprise Ethereum Alliance (EEA): The EEA connects Fortune 500 enterprises, startups, academics and technology vendors with Ethereum subject matter experts.
About MulTra GmbH: MulTra GmbH, the company that has developed the Pumped ecosystem, was founded in 2014 and is based in Frankfurt, Germany. Its clients include Deutsche Bank, Samsung, Huawei, BMW, GlaxoSmithKline, Lenovo, Johnson & Johnson and many more. MulTra GmbH’s digital products received multiple awards from the European Commission for their innovative strengths and impactful nature. Website: www.pumped-crypto.io
*Source: AETOSWire