GUANG’AN, China--(BUSINESS WIRE)--Guang’an City of Sichuan Province showed itself at the International Travel Expo Hong Kong (ITE Hong Kong) from June 13th to 16th, 2019, showcasing its highlights in sports and tourism to over 680 exhibitors and visitors from 56 countries and regions.
As a major method to develop the sports and tourism in Guang’an, Guang'an "Redrun" International Marathon has been held for three consecutive sessions, reputed as a gold medal event of Chinese Athletic Association. As an important platform to enhance Guang’an’s popularity and influence, the event combines with Guang’an’s cultural characteristics thereby attracting runners from all over the world. As joining Guang’an "Redrun", contestants may list their special agenda visiting the hometown of Deng Xiaoping, enjoying local specialties or seeking opportunities of potential cooperation. By holding the event, Guang'an has also developed a series of cultural and creative products such as “Quit Laziness” theme T-shirt and phone cases. The city’s brand connotation has been further enriched while the development of other fields including tourism has been accelerated as the chain effect.
ITE Hong Kong is the only tourism expo held in Hong Kong. The 33rd ITE Hong Kong, held from June 13th till 16th, focused on cruise, adventure and other theme tourism products. With the increasingly interconnection with GBA (Guangdong-Hong Kong-Macao Greater Bay Area), ITE has drawn more and more visitors from the GBA.