NEW YORK--(BUSINESS WIRE)--Starting today, visitors to the BLOOMBERG.COM® Web site can preview the first phase of a redesign that provides high quality news, data and intelligence from the world’s most trusted source of business information. The site, to be rolled out during the course of the year, will feature content that serves a wide range of visitors from business and industry across the globe.

The first round of changes, including Web-friendly presentation of news headlines, auto-assist search and higher quality video, begins a series of enhancements that will unfold during 2010 and beyond. This is a further step as Bloomberg continues to advance its Multimedia strategy.

"Bloomberg has always prided itself on being an integrated media company," said Daniel Doctoroff, president of Bloomberg L.P. “Through this year and beyond, we'll be taking our trusted news and data from around the globe, tailoring it for business professionals and presenting it to them in a way that's insightful and efficient for them to consume."

"This is the start of a journey to reposition BLOOMBERG.COM as the go-to resource for business professionals," said Andy Lack, CEO of Bloomberg Multimedia. "This audience is demanding. They view perspective and insight as critical to making them more effective 24/7. All of Bloomberg's Multimedia businesses are focused on how we can better serve this powerful audience."

Kevin Krim, head of BLOOMBERG.COM, said, "The first phase of the BLOOMBERG.COM redesign establishes the foundation for a series of new Web features that will deliver exceptional value for the global business community. In this initial step, our digital team used the power of Bloomberg news and data to create a stream of non-stop news headlines, easy-to-scan market data and a unique live video experience that is near HD-quality and free to BLOOMBERG.COM visitors."

The redesign fits into Bloomberg’s larger strategy of being the most influential news organization for senior executives, professionals, entrepreneurs, government leaders and other decision-makers globally. Over the last year, the Company has purchased BusinessWeek magazine, launched a new vision for the BLOOMBERG TELEVISION® network and expanded its Multimedia leadership team.

The redesigned site is currently available for preview at http://preview.bloomberg.com. Users can also find it by going to Bloomberg.com and clicking on the link at the top of the home page.

About Bloomberg

Bloomberg is the world’s most trusted source of information for businesses and professionals. Bloomberg combines innovative technology with unmatched analytic, data, news, display and distribution capabilities, to deliver critical information via the BLOOMBERG PROFESSIONAL® service and Multimedia platforms. Bloomberg's media services cover the world with more than 2,200 news and Multimedia professionals at 146 bureaus in 72 countries. The BLOOMBERG TELEVISION® 24-hour network reaches more than 240 million homes. BLOOMBERG RADIO® services broadcast via Sirius XM Radio and 1worldspace™ satellite radio globally and on WBBR 1130AM in New York. The award-winning monthly BLOOMBERG MARKETS® magazine, Bloomberg BusinessWeek magazine and the BLOOMBERG.COM® Web site provide news and insight to business leaders and global decision-makers. For more information, please visit http://www.bloomberg.com.

The BLOOMBERG PROFESSIONAL service and data products are owned and distributed by Bloomberg Finance L.P. (BFLP) except that Bloomberg L.P. and its subsidiaries (BLP) distribute these products in Argentina, Bermuda, China, India, Japan and Korea. BLOOMBERG and BLOOMBERG NEWS are trademarks and service marks of Bloomberg Finance L.P., a Delaware limited partnership, or its subsidiaries. All rights reserved.

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