SINGAPORE--(BUSINESS WIRE)--SugarCRM, the world’s fastest growing customer relationship management (CRM) company, announced that the latest version of Sugar 6 – CRM Made Simple – will offer full Chinese language and currency support. The announcement, made today at the CRM Acceleration event held here in Singapore, is a direct response to increased demand and deployment of SugarCRM software in the Asia Pacific region.

“As part of our mission to help make CRM simple, these new language packs are one way to simplify the path to CRM success for our customers,” said Clint Oram, co-founder and vice president of products at SugarCRM. “This is just one more way SugarCRM and its partners can help support our growing global user community.”

SugarCRM has simplified the installation and deployment of the new language packs. Users can simply select the language and currency of choice upon initial installation of their SugarCRM instance, or through a simplified administration menu.

“SugarCRM makes it easier for any business in any country to be successful with their CRM initiatives,” said Jason Lin, Director of Technology at iZeno, a SugarCRM Gold partner. “We are excited to offer these highly localized versions of SugarCRM for our customers in the Asia Pacific region especially in China and Taiwan.”

The new Chinese language pack can be accessed as part of a free trial by visiting: http://www.sugarcrm.com/freetrial

To find a certified SugarCRM partner in your region, visit: http://www.sugarcrm.com/crm/partners

About SugarCRM

SugarCRM makes CRM Simple. As the world's fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than seven million times and currently serve over 600,000 end users in 80 languages. Over 6,000 customers have chosen SugarCRM's On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognized for its customer success and product innovation by CRM Magazine, InfoWorld, Customer Interaction Solutions and Intelligent Enterprise.

For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.