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Quofore Expands China Footprint with Appointment of Peter Shi to Greater China Role

2011-05-31 10:12
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SINGAPORE--(BUSINESS WIRE)--Quofore, a world leader in retail execution and sales force automation software solutions for global Consumer Products companies, announced the appointment of Peter Shi as Greater China Supervisor, based in Shanghai, China.

With more than 10,000 field staff from a fortune 500 company already using Quofore in China, Shi's responsibilities include expanding the business and ensuring the right strategy and product fit for the market. He will also enhance existing relationships with customers and partners.

Speaking on the appointment, Angela Lovegrove, Managing Director Asia Pacific said, "Quofore solutions help consumer products companies send and receive data from the field to head-office on store audits, out-of-stocks, distribution checks and more; providing real-time in-store intelligence. Shi's appointment will allow us to gain a better understanding of the needs of consumer products companies across China and ensure quick implementations and results for our customers."

Prior to this appointment, Shi was at Yanfeng KSS(Shanghai) Automotive Safety Systems and Shanghai eBest Information Technology. Shi has a Computer Science Bachelor degree from Shanghai Jiaotong University.

"There is enormous interest in retail execution and sales force automations solutions in China. Consumer products companies are looking for competitive advantage and Quofore is the premium technology solution for companies to address general trade and modern retail requirements, ensure optimization of products on-shelf, and field representative effectiveness," said Peter Shi, Greater China Supervisor Quofore.

Shi's appointment follows the recent announcement by Quofore of a "Strong Positive" rating in the sales force automation MarketScope report from leading analyst firm Gartner.

About Quofore
Founded in 1998, Quofore is recognised as the international leader in mobile software solutions that help Consumer Products companies transform the effectiveness and productivity of their field teams. Companies using Quofore solutions are able to drive competitive advantage through their management and execution of field sales, merchandising, store audits, van sales and direct delivery activities. Quofore markets its software worldwide through regional offices in the Americas, EMEA and Asia-Pacific, and works closely with its partner ecosystem to service and support its customers. Quofore has delivered solutions to customers across more than 40 countries including leading global corporations such as Unilever, Procter & Gamble, Kellogg, Ferrero and Brown-Forman, as well as numerous small to midsize companies. For more, visit www.quofore.com.

 

Contacts

Quofore contact:
Sarah Heiniger, +61293861777
sheiniger@quofore.com