OMAHA, Neb -- (BUSINESS WIRE) --
Right at Home® International, Inc., a leading franchisor of in-home senior care and assistance, anticipates a growing demand for professionally managed care services in Hong Kong as families there increasingly struggle with balancing work and elderly care. Today, more than 900,000 Hongkongese people are 65 years of age or older, which represents more than 13 percent of the population. The number is expected to reach 2.1 million by 2030.
"Professionally managed care services provided through a Right at Home Master Franchise offer a good solution to the challenges facing traditional family care while improving the lives of elderly citizens," according to Allen Hager, Right at Home Chief Executive Officer (CEO) and Chairman. "The potential for growth in Hong Kong is tremendous."
Hager attended the June 9, 2011, opening of the first in-home senior care service office in Beijing, China, which will operate under a Right at Home master franchise license agreement. "There are similarities between Hong Kong and China," Hager explained. "People in Hong Kong and China are living longer and prefer to stay in their homes rather than move into an institutional environment, so there's an increasing demand for professional in-home elderly care assistance."
The Right at Home Master Franchise in China is headed by Ms. Yao Li, who is founder of the world-renowned BN Vocational School, which provides free vocational education to under-privileged youth in China. She is also former founder and CEO of the Beijing Yinda Property Management Co. Ltd., which manages more than 3 million square meters of commercial and residential property in China.
"Senior care is a hot issue in China," Yao Li acknowledged. "In Chinese culture, it's the responsibility of the children to take good care of their parents. So when I heard from friends about a business model in the United States based on caregivers helping elderly people in their homes, I became very excited about adapting that system for China. No matter whether someone is young or old, people want to be independent, but when they need help, they deserve good service and good care. This service will make life more enjoyable for China's elderly."
Yao Li noted that her decision to become a Right at Home International Franchisee was made after a careful review of numerous U.S. agencies. "I was very impressed and touched by Allen Hager," she explained. "When he knew we were interested in his business, he visited Beijing and we had a very good conversation and he was impressed with our team. We both share the same values, so we feel like old friends and wanted to find ways we can work together."
"As in China, we are seeing a negative shift between family caregivers and individuals in need of care over the next two decades," Hager added. "More and more, attention in Hong Kong is focusing on this issue and what it means for Hong Kong's aging population."
About Right at Home International
Right at Home International is a global franchise organization based in Omaha, Nebraska, USA, licensed by its affiliate, Right at Home, Inc., to offer Master Franchises worldwide. Right at Home, Inc. commenced business in 1999 and has since licensed its system and marks to more than 200 franchisees throughout the United States. Right at Home International has licensed Master Franchisees in the United Kingdom, Brazil and China. The franchises are independently owned and operated agencies offering in-home care and assistance to seniors and disabled adults who want to continue to live independently. Right at Home franchisees continually monitor and supervise the care provided by screened and trained caregivers. For more information on home care franchising opportunities in Hong Kong, visit http://www.rightathome.net/international-franchise-opportunities/markets-of-interest/hong-kong/. To learn more about Right at Home International visit http://www.rahglobal.com. To learn more about Right at Home, Inc., visit About Right at Home.
Editor's Note: For photos, video and other information related to this announcement, visit http://china.rightathome.net.
CONTACT:
Right at Home International
Angel Carl, 402-697-7537
Vice President of Marketing
ACarl@rightathome.net