EDISON, N.J.--(BUSINESS WIRE)--Market Samachar LLC, publisher of the “Market Samachar” trade magazine which focuses exclusively on the ethnic food business in North America, has announced its fourth annual trade show – the “International Food Expo.” The trade show will be held at The New Jersey Convention and Exposition Center in Edison NJ, USA on Thursday June 27 & Friday June 28, 2013.

Taking center stage with Platinum Sponsorship for the show are Philippines Department of Agriculture and Maya Overseas Foods, USA.

The International Food Expo, as its name suggests is a multi-national food show, designed and organized specifically for the ethnic food market in North America. It enables overseas manufacturers, exporters, North American importers, distributors, supermarket buyers & brokers, retailers, equipment manufacturers, restaurant owners, food service operators, transporters, and virtually everyone associated with the American ethnic food trade to meet at a single place their prospective clientele, to introduce new products and services, and to open up new vistas for the expansion of business. As an added convenience for both - the exhibitors and the attendees - the venue chosen for the trade show is near the largest ethnic food market in the US.

“Our world today has really become a global village. Technology has effaced, and continues to efface at an accelerating pace, the demarcations made between humans by time and space. The line between ethnic and main-stream American food is also becoming less and less distinct. Today, we find foods which were once considered ethnic, as common parts of the American meal. In such a scenario, where food choices and food habits are increasingly becoming common among different ethnic groups, we believe the best way to position oneself in the ensuing restructuring of food industry is through the medium of a trade show. With ‘International Food Expo’ we intend to capture the spirit of free markets in its purest form and provide a platform wherein participants from several countries can get together, forge alliances and new business relationships, feel the pulse and direction of the market, and gain an advantage in positioning themselves in the newly emerging marketplace,” said Mr. Bharat Joshi, the chief organizer of the International Food Expo.

This year’s show builds on the success of previous shows and features new exhibitors from several Asian countries such as China, Japan, Korea, Philippines, Singapore, Thailand, Sri Lanka, Bangladesh, Pakistan, and India. Attendees will include supermarket buyers, national brokers, retailers, restaurant owners, and ethic food importers and distributors from USA, Canada, and the Caribbean islands among other countries.

Mr. Bharat Joshi is a 30-year-veteran of the ethnic food industry; he also publishes the “Market Samachar” trade magazine, and is the chief organizer of the trade show. “Organizing the three previous trade shows has given us lots of insight and ideas about what works and how we can help business succeed. All the shows were successes, but we are certain that this year’s show will succeed on a much grander scale. We encourage everyone, both startups and established businesses, to grab this unique opportunity to build contacts, exchange new ideas, strengthen old ties, and enhance their business,” Mr. Joshi said.

To learn more about the event, log on to www.intfoodexpo.com

About Market Samachar LLC.

Market Samachar, LLC., based in Edison NJ, besides organizing the annual trade show, also publishes the Market Samachar trade magazine. The magazine serves a link between exporters, importers, and retailers; a source of information regarding new and upcoming products and services in the market; and, a one-stop destination for anyone who is interested in knowing about current happenings in the South Asian Marketplace, and the South Asian milieu.